The Tillman Watch Tower®


Introduction

The Tillman Watch Tower® is a service of Rodenberg Tillman & Associates B.V., strategic marketing & business research consultants specialised in business & competitive intelligence and benchmarking practices.

The Tillman Watch Tower® meets the needs of management today and onwards into the 21st Century. It will show management the ways to new insights in technology, competition, innovation, markets, products and services.

Finding the Knowledge lost in Information
 

An outsourced service

The Tillman Watch Tower® is not another electronic clipping service, but it is an outsourcing service which delivers custom made up-to-the-minute, actionable business and competitive intelligence, tailored to your strategic issues and questions. We divided this intelligence service into two levels of analysis: Industry Watch and Issues Management.

With the Tillman Watch Tower® you will stay on top of significant news and events on the activities of your competitors, customers, prospects, suppliers, technologies, market conditions, legislation, trends and other business-impacting issues.

Industry Watch

Targeted on specific companies, industries, technologies and other important topics to management, our business intelligence professionals monitor the news on a daily basis, both national and international, from a large number of international sources. They analyse the news and identify trends, developments and strategic moves of your competitors, customers, suppliers, changes at the market, on upcoming new technologies and the dynamics in numerous converging industries. The results of those analyses are compiled into intelligence alerts.

Issues Management

Our business intelligence professionals synthesize the results from the Industry Watch, do additional research and report the conclusions in business and competitive intelligence reports, like competitor profiles, market profiles, emerging technology events and strategic business intelligence briefings.

At an agreed frequency, the conclusions from this analysis can be delivered for redistribution as an intelligence brief, via e-mail, intranet, Lotus Notes or other electronic platforms. The results can also be stored at a private secured area on our Website, which you can access via your own password.

How to achieve the next 8 key areas of change in your business:

To avoid surprises in the marketplace;
To improve the organisationals' strategy process;
To improve strategic and operational decision-making;
To track in time business opportunities and threats;
To improve your understanding of the dynamics in markets, customers, competitors and technologies;
To foresight the future implications for the company;
To better understand the convergence of markets and industries beyond your current boundaries;
To support innovation beyond company, industries and other boundaries with the aim to meet the unmet needs and unmet ideas.


Does your organisation have the people, the time and the budget to answer these eight questions continuously and consistently by setting up the business and competitive intelligence discipline in the company? If not, then The Tillman Watch Tower ® can meet your intelligence needs.